Every Demographic at Once
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age   all   0-17   18-24   25-29   30-34   35-44   45-54   55-64   65+
sort by   activity   country   age   gender   similarity to NZ 35-44f
 
1 New Zealand35-44female
2 New Zealand30-34female
3 New Zealand35-44male
4 New Zealand45-54female
5 New Zealand55-64male
6 New Zealand25-29female
7 New Zealand55-64female
8 New Zealand45-54male
9 New Zealand30-34male
10 New Zealand0-17male
11 New Zealand18-24female
12 New Zealand0-17female
13 New Zealand25-29male
14 New Zealand18-24male
15 Denmark30-34male
16 USA30-34female
17 Austria25-29male
18 Austria30-34male
19 Denmark65+male
20 Austria18-24male
21 Ecuador18-24male
22 France35-44nonbinary
23 Poland65+male
24 Latvia18-24female
25 Mexico25-29nonbinary
26 Uruguay45-54male
27 Iceland35-44male
28 Switzerland35-44male
29 Switzerland45-54male
30 Italy35-44male
31 Ecuador45-54male
32 Hungary30-34female
33 Denmark35-44male
34 Denmark25-29male
35 Mexico18-24nonbinary
36 Austria18-24female
37 Germany35-44male
38 Peru18-24male
39 Ireland18-24female
40 Belgium0-17female
41 Turkey25-29female
42 Canada25-29male
43 Austria55-64male
44 Austria35-44male
45 Hungary18-24female
46 Chile35-44male
47 Egypt25-29male
48 USA25-29nonbinary
49 Latvia25-29male
50 Iceland18-24female
51 Poland30-34male
52 Latvia18-24male
53 Austria45-54male
54 Ecuador35-44male
55 Switzerland30-34male
56 Latvia35-44male
57 Guatemala18-24male
58 Latvia25-29female
59 Hungary35-44female
60 Argentina18-24nonbinary
61 Ireland18-24male
62 India25-29male
63 Mexico18-24female
64 Chile25-29female
65 Ukraine18-24male
66 Ecuador35-44female
67 Estonia18-24female
68 Turkey25-29male
69 Estonia25-29female
70 Ireland0-17male
71 United Kingdom45-54female
72 Germany45-54nonbinary
73 Australia30-34nonbinary
74 Czech Republic0-17female
75 Morocco25-29male
76 Australia0-17male
77 Austria0-17female
78 South Africa18-24female
79 Morocco18-24male
80 Iceland30-34male
81 Estonia18-24male
82 USA30-34nonbinary
83 Netherlands30-34male
84 Belgium18-24male
85 Poland18-24nonbinary
86 Iceland18-24male
87 Chile18-24female
88 Brazil25-29male
89 Bolivia35-44male
90 Honduras18-24female
91 Honduras25-29male
92 El Salvador25-29male
93 Mexico25-29female
94 Switzerland0-17female
95 Latvia0-17female
96 Argentina25-29female
97 Ireland0-17female
98 Slovakia25-29male
99 Turkey30-34male
100 Australia25-29nonbinary
101 Paraguay35-44male
102 Ecuador30-34female
103 Saudi Arabia18-24male
104 Turkey30-34female
105 Paraguay30-34male
106 South Africa45-54male
107 Germany30-34nonbinary
108 Switzerland18-24female
109 Norway0-17female
110 India18-24female
111 Peru35-44male
112 Chile30-34female
113 Philippines18-24male
114 Ecuador25-29female
115 Romania35-44male
116 Israel25-29male
117 Canada18-24female
118 El Salvador18-24female
119 Thailand0-17male
120 United Kingdom30-34nonbinary
121 Uruguay45-54female
122 Costa Rica35-44male
123 Guatemala25-29male
124 Iceland25-29male
125 Estonia0-17female
126 Germany45-54male
127 Ecuador18-24female
128 Australia30-34female
129 Israel30-34male
130 Argentina30-34female
131 Slovakia18-24female
132 China25-29female
133 Switzerland25-29female
134 Belgium18-24female
135 Australia25-29female
136 Colombia30-34female
137 Romania18-24female
138 Australia35-44nonbinary
139 Australia0-17female
140 Colombia25-29female
141 Uruguay35-44female
142 Peru35-44female
143 Peru0-17male
144 Spain0-17female
145 Norway18-24male
146 Ecuador25-29male
147 Czech Republic30-34female
148 Lithuania18-24female
149 Greece18-24male
150 Costa Rica18-24female
151 Portugal30-34male
152 Czech Republic0-17male
153 Latvia30-34male
154 Bolivia30-34male
155 Paraguay18-24female
156 Denmark55-64female
157 Germany30-34male
158 South Africa25-29female
159 Denmark0-17female
160 Poland25-29nonbinary
161 Morocco18-24female
162 Lithuania18-24male
163 Colombia35-44female
164 Finland0-17female
165 France35-44male
166 Finland18-24female
167 Thailand18-24male
168 Mexico35-44female
169 Philippines25-29male
170 Costa Rica25-29male
171 Denmark18-24female
172 Mexico30-34female
173 Ireland25-29male
174 Hungary0-17female
175 Austria25-29female
176 Czech Republic30-34male
177 Belgium25-29male
178 Hungary0-17male
179 Ecuador30-34male
180 El Salvador18-24male
181 Romania30-34male
182 Portugal35-44male
183 USA18-24female
184 Australia45-54nonbinary
185 Finland65+male
186 Hungary45-54male
187 Ireland30-34female
188 France30-34nonbinary
189 Portugal25-29male
190 Nicaragua18-24female
191 Iceland35-44female
192 Thailand25-29female
193 South Africa30-34female
194 Mexico0-17female
195 Mexico45-54male
196 South Africa35-44male
197 South Africa35-44female
198 Russia18-24male
199 France25-29female
200 Sweden25-29male
201 Slovakia35-44male
202 Turkey18-24male
203 Australia18-24female
204 Poland18-24female
205 Hungary25-29female
206 Peru30-34male
207 USA25-29female
208 United Kingdom18-24nonbinary
209 Malaysia18-24male
210 Turkey18-24nonbinary
211 Puerto Rico25-29female
212 Guatemala35-44male
213 Costa Rica30-34male
214 Canada0-17female
215 USA35-44nonbinary
216 Brazil35-44male
217 Paraguay25-29female
218 Greece30-34male
219 El Salvador30-34male
220 Poland55-64female
221 Uruguay30-34female
222 Honduras25-29female
223 Israel18-24male
224 Uruguay35-44male
225 Paraguay25-29male
226 Poland55-64male
227 Brazil18-24nonbinary
228 Italy25-29male
229 South Africa18-24male
230 Denmark55-64male
231 Denmark45-54female
232 Brazil30-34male
233 Guatemala18-24female
234 Czech Republic18-24female
235 Taiwan18-24male
236 Hungary35-44male
237 Japan45-54female
238 Peru18-24female
239 Germany0-17female
240 Norway0-17male
241 Guatemala30-34male
242 United Kingdom30-34female
243 Switzerland0-17male
244 Ecuador0-17female
245 Colombia18-24male
246 Austria0-17male
247 Italy45-54male
248 Greece25-29female
249 Uruguay25-29male
250 India18-24male
251 Germany35-44nonbinary
252 Uruguay30-34male
253 Czech Republic35-44female
254 Iceland0-17female
255 Turkey0-17male
256 Belgium25-29female
257 Belgium0-17male
258 Peru45-54female
259 Colombia18-24female
260 Finland25-29female
261 Morocco30-34male
262 Puerto Rico18-24female
263 Chile45-54male
264 Uruguay25-29female
265 Peru45-54male
266 Finland0-17male
267 Estonia35-44male
268 Poland35-44nonbinary
269 Germany25-29nonbinary
270 Paraguay18-24male
271 Nicaragua18-24male
272 Switzerland18-24male
273 United Kingdom35-44nonbinary
274 Lithuania35-44male
275 Czech Republic35-44male
276 Chile35-44female
277 Chile0-17female
278 Japan35-44female
279 Greece25-29male
280 Netherlands35-44male
281 Netherlands45-54male
282 Spain35-44nonbinary
283 South Africa30-34male
284 Brazil25-29female
285 Switzerland25-29male
286 Germany18-24female
287 Spain18-24female
288 Slovakia30-34male
289 Hungary30-34male
290 Norway18-24female
291 France45-54male
292 United Kingdom25-29nonbinary
293 Israel0-17male
294 Denmark45-54male
295 Russia25-29male
296 Finland18-24nonbinary
297 Colombia25-29male
298 South Africa25-29male
299 Morocco35-44male
300 Singapore18-24male
301 Argentina35-44female
302 Lithuania25-29male
303 Poland25-29male
304 France18-24female
305 Greece35-44male
306 Morocco25-29female
307 USA45-54nonbinary
308 Estonia25-29male
309 Latvia0-17male
310 New Zealand65+male
311 Hungary18-24male
312 Belgium30-34male
313 Ireland25-29female
314 United Kingdom25-29female
315 Honduras30-34male
316 Spain25-29female
317 Netherlands0-17female
318 Saudi Arabia25-29male
319 Australia35-44female
320 Romania0-17female
321 Guatemala0-17male
322 Germany55-64female
323 Czech Republic18-24male
324 Czech Republic25-29female
325 Australia18-24nonbinary
326 Honduras18-24male
327 Poland18-24male
328 Spain18-24nonbinary
329 Costa Rica30-34female
330 Thailand18-24female
331 Hungary25-29male
332 Lithuania25-29female
333 Romania25-29female
334 Poland45-54male
335 Spain25-29male
336 Peru0-17female
337 Switzerland45-54female
338 Malaysia0-17male
339 USA35-44female
340 Dominican Republic30-34female
341 Sweden0-17female
342 Dominican Republic25-29female
343 USA18-24nonbinary
344 Bolivia18-24male
345 Brazil25-29nonbinary
346 Guatemala0-17female
347 USA35-44male
348 Finland30-34female
349 Germany0-17nonbinary
350 Iceland30-34female
351 El Salvador25-29female
352 India25-29female
353 Belgium30-34female
354 Switzerland30-34female
355 India30-34male
356 Spain25-29nonbinary
357 Pakistan18-24male
358 Ireland35-44female
359 Poland0-17female
360 Philippines0-17male
361 Mexico0-17male
362 Germany45-54female
363 Canada30-34male
364 Guatemala30-34female
365 Germany18-24nonbinary
366 Sweden18-24female
367 Uruguay18-24female
368 Dominican Republic35-44female
369 France35-44female
370 Sweden0-17male
371 Iceland25-29female
372 Czech Republic25-29male
373 Puerto Rico45-54male
374 Portugal45-54male
375 Norway25-29male
376 Poland35-44male
377 Netherlands25-29male
378 Guam18-24female
379 Morocco35-44female
380 Germany55-64male
381 Portugal25-29female
382 Philippines35-44male
383 Turkey18-24female
384 Paraguay30-34female
385 Ireland30-34male
386 Colombia30-34male
387 France30-34female
388 Switzerland35-44female
389 Czech Republic45-54female
390 Indonesia0-17male
391 Iceland45-54male
392 Lithuania30-34male
393 Portugal0-17female
394 Norway45-54male
395 Paraguay0-17male
396 New Zealand65+female
397 Denmark0-17male
398 Germany0-17male
399 Spain45-54female
400 Taiwan30-34male
401 France25-29nonbinary
402 El Salvador30-34female
403 Poland30-34female
404 Canada30-34female
405 Germany25-29male
406 Bolivia30-34female
407 Mexico35-44male
408 Denmark65+female
409 Thailand0-17female
410 United Kingdom18-24female
411 Canada25-29female
412 Spain0-17male
413 Costa Rica25-29female
414 Argentina25-29male
415 Sweden30-34male
416 Portugal18-24female
417 Finland18-24male
418 Costa Rica0-17female
419 Italy18-24male
420 United Kingdom25-29male
421 Costa Rica18-24male
422 Israel35-44male
423 Chile30-34male
424 Belgium35-44female
425 Chile25-29male
426 Australia45-54female
427 Greece18-24female
428 Indonesia35-44male
429 Thailand18-24nonbinary
430 Ecuador0-17male
431 Germany35-44female
432 Morocco45-54male
433 Puerto Rico35-44female
434 Honduras35-44male
435 Argentina18-24female
436 South Africa0-17female
437 Thailand30-34female
438 Estonia30-34male
439 Portugal0-17male
440 Guatemala25-29female
441 Spain30-34female
442 Italy35-44nonbinary
443 Tunisia18-24male
444 Spain30-34nonbinary
445 Belgium45-54male
446 Brazil45-54male
447 Turkey65+male
448 Malaysia25-29male
449 Spain18-24male
450 Austria45-54female
451 Chile18-24male
452 United Kingdom35-44female
453 Italy0-17male
454 Israel25-29female
455 Poland25-29female
456 Australia18-24male
457 Puerto Rico35-44male
458 Japan45-54male
459 Panama18-24male
460 Italy30-34male
461 El Salvador35-44male
462 USA45-54female
463 Guatemala35-44female
464 Poland45-54female
465 Panama25-29male
466 Sweden55-64male
467 Dominican Republic45-54male
468 Finland25-29male
469 Bolivia25-29male
470 Mexico25-29male
471 Denmark18-24male
472 Italy25-29female
473 Chile25-29nonbinary
474 France30-34male
475 Netherlands25-29female
476 Netherlands18-24nonbinary
477 South Africa0-17male
478 Spain35-44female
479 Greece0-17male
480 Dominican Republic35-44male
481 Brazil18-24female
482 Germany65+female
483 Puerto Rico25-29male
484 Portugal45-54female
485 Israel30-34female
486 Mexico30-34male
487 Argentina0-17female
488 Denmark25-29female
489 Mexico18-24male
490 Sweden35-44male
491 Italy35-44female
492 Egypt18-24male
493 Switzerland55-64female
494 Netherlands25-29nonbinary
495 Dominican Republic18-24female
496 Denmark35-44female
497 Peru25-29male
498 Panama25-29female
499 Czech Republic45-54male
500 Peru30-34female
501 United Kingdom0-17female
502 Thailand25-29male
503 USA0-17female
504 Spain45-54male
505 France0-17female
506 Turkey55-64female
507 Colombia0-17male
508 Costa Rica45-54male
509 Brazil0-17female
510 Uruguay0-17male
511 Ecuador45-54female
512 Taiwan0-17male
513 Philippines30-34male
514 Austria30-34female
515 Japan30-34female
516 Argentina45-54male
517 Peru55-64male
518 Portugal30-34female
519 Argentina35-44male
520 Argentina18-24male
521 Israel0-17female
522 Canada35-44female
523 Canada18-24male
524 Argentina0-17male
525 Netherlands18-24female
526 Panama18-24female
527 Vietnam0-17female
528 France25-29male
529 Vietnam0-17male
530 Romania18-24male
531 Indonesia18-24male
532 Chile0-17male
533 Sweden25-29female
534 USA0-17nonbinary
535 Sweden45-54male
536 Italy18-24female
537 Panama35-44male
538 Germany30-34female
539 Greece0-17female
540 South Korea18-24female
541 United Kingdom45-54male
542 Thailand30-34male
543 Turkey35-44female
544 Luxembourg18-24female
545 Uruguay0-17female
546 Germany25-29female
547 Colombia45-54female
548 Colombia35-44male
549 Switzerland55-64male
550 Ireland45-54male
551 Portugal18-24male
552 Puerto Rico18-24male
553 Netherlands35-44nonbinary
554 Norway25-29female
555 Ireland35-44male
556 Iceland0-17male
557 Colombia0-17female
558 Denmark30-34female
559 Panama30-34female
560 Sweden18-24nonbinary
561 Panama35-44female
562 Romania25-29male
563 Brazil18-24male
564 Italy30-34nonbinary
565 Costa Rica0-17male
566 Puerto Rico45-54female
567 Slovakia18-24male
568 Brazil0-17male
569 Singapore0-17female
570 Thailand35-44male
571 Costa Rica35-44female
572 Sweden18-24male
573 Chile18-24nonbinary
574 Germany65+male
575 Hong Kong0-17female
576 Belgium35-44male
577 Thailand55-64male
578 Thailand35-44female
579 Japan30-34male
580 Luxembourg18-24male
581 Israel18-24female
582 South Korea18-24male
583 Malaysia0-17female
584 Puerto Rico30-34female
585 USA25-29male
586 Singapore25-29male
587 Belgium45-54female
588 USA30-34male
589 Australia45-54male
590 Cyprus18-24male
591 Australia55-64female
592 Thailand45-54female
593 France45-54female
594 Canada0-17male
595 Iceland45-54female
596 Austria35-44female
597 Canada35-44male
598 Nicaragua25-29male
599 Japan25-29female
600 Colombia55-64female
601 Finland45-54female
602 Finland35-44female
603 Réunion18-24female
604 Philippines45-54male
605 Dominican Republic25-29male
606 Netherlands0-17male
607 Canada45-54male
608 USA55-64male
609 Finland30-34male
610 Argentina45-54female
611 Dominican Republic30-34male
612 Spain35-44male
613 Algeria25-29male
614 Italy30-34female
615 Netherlands18-24male
616 Japan18-24male
617 USA18-24male
618 Sweden35-44female
619 Uruguay18-24male
620 Romania0-17male
621 Venezuela18-24male
622 France18-24nonbinary
623 Vietnam18-24male
624 Chile45-54female
625 Ireland45-54female
626 Réunion18-24male
627 Finland55-64male
628 Finland55-64female
629 South Korea25-29female
630 United Kingdom30-34male
631 Finland35-44male
632 Puerto Rico30-34male
633 Bulgaria18-24female
634 Poland35-44female
635 Portugal35-44female
636 Argentina30-34male
637 Bulgaria18-24male
638 Spain30-34male
639 USA0-17male
640 Norway35-44male
641 Taiwan25-29male
642 United Kingdom18-24male
643 USA45-54male
644 Peru55-64female
645 Dominican Republic18-24male
646 United Kingdom55-64female
647 Malaysia35-44male
648 Indonesia25-29male
649 Finland45-54male
650 Spain55-64female
651 Taiwan35-44male
652 Sweden45-54female
653 Sweden30-34female
654 Singapore18-24female
655 Australia55-64male
656 Vietnam25-29female
657 Canada45-54female
658 Norway65+male
659 Bulgaria25-29male
660 Germany18-24male
661 El Salvador35-44female
662 Italy65+female
663 Australia25-29male
664 Brazil30-34female
665 United Arab Emirates25-29male
666 Hong Kong25-29male
667 Australia30-34male
668 Indonesia30-34male
669 Belgium55-64male
670 France18-24male
671 Bolivia35-44female
672 Israel35-44female
673 Venezuela25-29male
674 Indonesia45-54male
675 Norway55-64male
676 Peru25-29female
677 Singapore0-17male
678 Malaysia30-34male
679 Vietnam18-24female
680 Sweden55-64female
681 Bosnia and Herzegovina18-24male
682 Philippines30-34female
683 Brazil35-44female
684 Bolivia25-29female
685 Albania18-24male
686 Israel45-54male
687 France55-64female
688 Malaysia18-24female
689 Malaysia25-29female
690 Israel45-54female
691 China18-24female
692 Netherlands35-44female
693 Japan35-44male
694 Ghana18-24male
695 Slovakia0-17female
696 Vietnam30-34female
697 Thailand45-54male
698 Chile55-64male
699 Bulgaria0-17female
700 Indonesia65+male
701 Slovakia25-29female
702 United Kingdom35-44male
703 Colombia55-64male
704 Nigeria25-29male
705 Malaysia30-34female
706 Australia35-44male
707 France55-64male
708 France65+female
709 Turkey35-44male
710 Taiwan18-24female
711 Mexico45-54female
712 United Kingdom55-64male
713 Turkey0-17female
714 Greece45-54male
715 Portugal55-64male
716 Hong Kong18-24male
717 Philippines0-17female
718 Paraguay0-17female
719 Malaysia35-44female
720 Taiwan30-34female
721 Italy25-29nonbinary
722 Canada55-64male
723 Israel55-64male
724 Dominican Republic0-17female
725 Sweden65+female
726 Italy65+male
727 Italy45-54female
728 Sweden65+male
729 Colombia65+male
730 Algeria18-24male
731 Bulgaria25-29female
732 Honduras30-34female
733 United Kingdom0-17male
734 Slovakia0-17male
735 Bolivia18-24female
736 Italy0-17nonbinary
737 Poland0-17male
738 Italy55-64male
739 Dominican Republic0-17male
740 Italy0-17female
741 Japan55-64female
742 Indonesia55-64male
743 Ghana25-29male
744 Ireland55-64male
745 Taiwan25-29female
746 Italy18-24nonbinary
747 Norway30-34male
748 Netherlands30-34female
749 Malaysia45-54female
750 Italy55-64female
751 Costa Rica45-54female
752 Nigeria18-24male
753 Turkey55-64male
754 Japan65+female
755 Norway30-34female
756 United Arab Emirates18-24female
757 Réunion25-29male
758 Taiwan0-17female
759 Spain55-64male
760 Argentina55-64female
761 Venezuela18-24female
762 Chile55-64female
763 Puerto Rico0-17female
764 Hong Kong30-34male
765 France0-17male
766 Philippines18-24nonbinary
767 Indonesia0-17female
768 Colombia45-54male
769 Puerto Rico55-64male
770 Hong Kong25-29female
771 Uruguay55-64male
772 Netherlands55-64male
773 Japan55-64male
774 France65+male
775 Panama30-34male
776 Spain65+female
777 China18-24male
778 Vietnam25-29male
779 Vietnam30-34male
780 Argentina65+female
781 Singapore30-34male
782 Serbia18-24male
783 Philippines25-29nonbinary
784 Nigeria18-24female
785 Brazil65+male
786 Spain65+male
787 Brazil45-54female
788 Turkey45-54female
789 Netherlands65+male
790 Norway35-44female
791 Puerto Rico0-17male
792 Hong Kong35-44male
793 Brazil55-64male
794 Belgium65+male
795 Malaysia55-64male
796 Hong Kong45-54male
797 Japan18-24nonbinary
798 Indonesia55-64female
799 Vietnam35-44male
800 Panama0-17male
801 Singapore35-44male
802 Singapore25-29female
803 Chile65+female
804 Nigeria30-34male
805 USA55-64female
806 Indonesia18-24nonbinary
807 Hong Kong0-17male
808 Hong Kong45-54female
809 Taiwan35-44female
810 Panama0-17female
811 China25-29male
812 Sweden35-44nonbinary
813 Belgium55-64female
814 Turkey45-54male
815 Philippines25-29female
816 Singapore30-34female
817 Mexico55-64male
818 Peru65+male
819 Singapore45-54male
820 Malaysia45-54male
821 Mexico55-64female
822 Argentina55-64male
823 Brazil55-64female
824 United Arab Emirates25-29female
825 Japan35-44nonbinary
826 Philippines18-24female
827 Indonesia35-44female
828 Japan25-29male
829 Brazil65+female
830 Netherlands45-54female
831 Norway55-64female
832 Ireland55-64female
833 Singapore45-54female
834 Hong Kong55-64male
835 Indonesia25-29nonbinary
836 Singapore35-44female
837 Indonesia25-29female
838 Norway45-54female
839 Mexico65+male
840 Japan0-17female
841 Honduras35-44female
842 Philippines55-64male
843 United Kingdom65+male
844 Japan65+male
845 Hong Kong30-34female
846 Hong Kong18-24female
847 Canada55-64female
848 Belgium65+female
849 Norway65+female
850 Japan18-24female
851 Netherlands65+female
852 Netherlands55-64female
853 Australia65+male
854 Argentina65+male
855 United Kingdom65+female
856 Mexico65+female
857 Ecuador55-64male
858 Japan0-17nonbinary
859 Canada65+male
860 Chile65+male
861 Indonesia18-24female
862 Japan25-29nonbinary
863 Hong Kong35-44female
864 Taiwan55-64male
865 Hong Kong55-64female
866 Indonesia45-54female
867 Philippines35-44female
868 USA65+male
869 Indonesia30-34female
870 Singapore55-64male
871 Philippines45-54female
872 Philippines65+female
873 Canada65+female
874 Australia65+female
875 Japan0-17male
876 Singapore55-64female
877 United Arab Emirates30-34female
878 Philippines55-64female
879 Saudi Arabia25-29female
880 Taiwan45-54male
881 Taiwan45-54female
882 Taiwan55-64female
883 Philippines65+male
884 USA65+female

open in Spotify
@EveryNoise ·  glenn mcdonald ·  Spotify
This is an index of playlists charting the most distinctively popular music among particular country/age/gender demographic groups, according to their Spotify listening.
 
Click any group to re-sort the list by similarity to that group.
 
Colors attempt to represent the acoustic character of the group's distinctive music, in the same allusive scheme used for Every Noise at Once.
 
These lists are also the basis for Songs From the Ages, and you can monitor some of our statistics about Female-Artist Streamshare by Country and Gender Listening Patterns by Genre.